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Shape Your Look With KMS California’s hairplay Clay Creme
Being creative does not mean you need to subscribe to the preconceptions of how a creative individual is supposed to look, act or think. After all, that isn’t very creative – especially when it comes to your style. KMS California, an international leader in professional haircare, believes in your freedom to create without limitation, and is here to help stir your imagination with hairplay Clay Creme.
With its day-to-night pliable hold, hairplay Clay Creme has all the concentrated styling power you need to shape up your style and stay in control. It contains the perfect blend of high-setting polymers and rice powder to give your hair amazing texture, fullness and a matte finish. The combination of an antioxidant and a free-radical scavenger in Clay Creme’s grape- and peppermint-infused formula helps provide an effective barrier between your hair and the environment.
Hairplay Clay Creme allows you to be as creative as you want to be when switching up your style. For a short, textured and volumized shape, begin by applying hairplay Clay Creme to towel-dried hair. Next, blow dry hair using your fingers to manipulate into the desired shape. To create more lift, reapply hairplay Clay Creme while blow drying on low heat. If you want to achieve a more feminine, soft shape for your long hair, apply hairplay Clay Creme to towel-dried hair. Blow dry hair with a round brush lifting hair away from the scalp to give it a smooth look with added volume. Finally, work a little hairplay Clay Creme into the layers of the hair to add texture and soften the look.
Hairplay Clay Creme is strong enough to hold the most resistant hair, yet light enough for the finest hair types. Use a little for sculpting or a lot for that slept-in, tousled style. Use your imagination and create dramatic shapes, bold definition and an endless variety of textured and matte styles. With its firm hold and incredible pliability, hairplay Clay Creme turns your hair into your most versatile accessory.